Committees

Be a leader in the industry: Individuals from member companies are welcome and encouraged to join a BMMA committee. Committee work is minimal yet provides great recognition for you and your input provides great value for the entire membership. Committees give direction to the Executive Director, who will implement their recommendations following board approval. Contact Stan Romero for more information.

Seven committees have been established to increase the relevancy of the association for its members.


Benchmarking

 Consumer Benchmarking Committee

Co-chairs: Kelly Welch, Cincinnati Bell; Brian Ragsdale, Windstream

Committee members: Tom Zanoli, GVTC; Pat Ferguson, TDS; Stan Romero, BMMA Staff.

Goal: To identify / update desired Consumer benchmarking elements and execute semi-annual reports that will benefit the BMMA membership.

Committee members:
· Identify and define Consumer information that is obtainable and that the BMMA membership would value
· Participate in reporting on results at Annual meeting.

The Executive Director will:
· Establish the benchmarking template and request data from appropriate individuals within member companies
· Collect benchmarking data, aggregate and normalize.
· Develop individual semi-annual reports for participating member companies
· Report on results at the BMMA Annual meeting and BMMA Fall Workshop.

 

SMB Benchmarking Committee

Chair: Currently Vacant

Committee members: Tom Zanoli, GVTC; Craig Hern, HTC; Kayla Lopez, Tbaytel; Mark Lyons, TDS; Stan Romero, BMMA Staff

Goal: To identify / update desired SMB benchmarking elements and execute semi-annual reports that will benefit the BMMA membership.

Committee members:
· Identify and define SMB information that is obtainable and that the BMMA membership would value
· Particpate in reporting on results at Annual meeting.

The Executive Director will:
· Establish the benchmarking template and request data from appropriate individuals within member companies
· Collect benchmarking data, aggregate and normalize.
· Develop individual semi-annual reports for participating member companies
· Report on results at the BMMA Annual meeting and BMMA Fall Workshop.

 

 

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Best in Class Awards

Chair: Anna Gibson, BMMA

Committee members: BMMA Board of Directors

Goal: To recognize up to 4 individuals or teams that have demonstrated innovation or excellence in marketing broadband services

Best in Class Awards:

• Marketing
Awarded to one service provider and to one vendor member that best display innovation or excellence in broadband marketing. This may cover a leading edge product or service development, practice or operation; or marketing as it relates to execution.

• Marketing Partnership
Awarded to two or more members (ex: an equipment vendor and a service provider) that together successfully implemented a marketing program to serve the needs of their mutual customers.

Committee members:
· Review existing awards programs and make recommendations for change.
· Recommend a membership communications plan.
· Review award submissions, and recommend winners to the Board of Directors for each award.
· Report on results at the Annual meeting.

The Executive Director will:
· Update the website application process based on the committee’s recommendations.
· Execute the communications plan recommended by the committee.
· Consolidate award submissions for committee review.
· Coordinate awards selection and purchase.
· Present awards to the winners at the Annual meeting
· Follow up with PR opportunities

 

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Internet of Things (IOT)

 

Chair: Currently Vacant

Committee members: Currenly Recruiting

Goal: To identify and drive the execution of activities and actions in which the BMMA can engage to assist the BMMA Membership in the development and growth of the IOT Market and their role in this market.

Committee members:
· Identify the market needs, opportunities and obstacles to be investigated as well as the BMMA’s role in the development of these opportunities
· Develop a plan of action to take advantage of these opportunities
· Determine budget and set goals to execute the plan

· Assist with reporting on progress at BMMA face-to-face meetings.

The Executive Director will:
· Execute the committee’s recommendations.
· Report on results at BMMA face-to-face meetings.

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Marketing

Chair: Jake Sailana, Zyxel

Committee members: Tom Zanoli, GVTC; Allison Brausen, Calix; Ellis Hill, BMMA Staff


Goal:
To improve the marketing of the association, both to potential, new member companies, and to additional individuals within existing member companies.

Committee members:
· Identify the opportunities and obstacles to be investigated
· Determine budget and set goals to include:

· Encourage promotion of the BMMA within one’s company (individuals from member companies to work on their successors).
· Create sessions and materials to spread the word.
· Gather and use testimonials.
· Recommend updates to the BMMA website
· Report out at Annual meeting.

The Executive Director will:
· Execute the committee’s recommendations.
· Report on results at the Annual meeting.

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Membership

 

Chair: Tom Zanoli, GVTC / Stan Romero, BMMA Staff

Committee members: Michael Gondar, Actiontec; Allison Brausen, Calix; Perry Roach, Netsweeper

Goal: To increase the awareness of the BMMA as an effective tool for broadband service providers and vendors, and as a result, to increase service provider and vendor membership.

Committee members oversee all BMMA membership activities, including:
· Identify potential new members
· Supervise the recruitment of new members
· Approve membership applications
· Recommend new membership dues to the BMMA.

The Executive Director is responsible for:
· Actively recruiting new members
· Collecting membership applications from prospective new members
· Submitting applications for membership to the Membership Committee for approval
· Formally welcoming each new member company.

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Research

Chair: Currently Vacant

Committee members: Les Kirchman, Actiontec; Colleen Camicia, Frontier Communications; Craig Hern, Harrisonville Telephone; Takemi Nakasone, Hawaiian Telcom; Warren Trochimchuk, Tbaytel; Ellis Hill, BMMA Staff

Goal: To drive and oversee market research that will be delivered to the membership at no charge as an additional benefit. The research will consist of two types:

1.     Internal - where we continue to poll the BMMA membership on a variety of issues as we have done in the past (e.g. modems, WiFi, etc.)

2.     External - we will survey outside of the membership (consumers, SMB, etc) on broadband service related issues agreed to by the committee.

Results from both types of research will be shared with participating companies and at our face-to-face meetings. 

Committee members will:

· Identify research that the BMMA membership would value.
· Provide input and 
edits to surveys prior to implementation.
· Participate in reporting on results at our Annual Meeting.

The Executive Director will:

· Provide support to the committee primarily by drafting, editing, coding and executing surveys


· Providing expert Market Research methodology and analysis guidance to the committee

· Collecting survey results, performing data analysis and producing reports
· Report on year end results at the Annual Meeting and Fall Workshop.

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