Marketing Committee

Chair: Tina Vande Zande, TDS

Committee members: Lesley Kirchman, Actiontec; Lucy Ray, Avira; Jake Sailana, Zyxel; Allison Brausen, Calix; Kelly Champagne, F-Secure; Lisa Laborde, Actiontec; Lauren Roux, BMMA Staff


Goal:
To improve the marketing of the association, both to potential, new member companies, and to additional individuals within existing member companies.

Committee members:
· Identify the opportunities and obstacles to be investigated
· Determine budget and set goals to include:

· Encourage promotion of the BMMA within one’s company (individuals from member companies to work on their successors).
· Create sessions and materials to spread the word.
· Gather and use testimonials.
· Recommend updates to the BMMA website
· Report out at Annual meeting.

The Executive Director will:
· Execute the committee’s recommendations.
· Report on results at the Annual meeting.