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BMMA May Hot Topic Call: Tbaytel's Project Lightning
May 22, 2018

 

Hot topic: Tbaytel's Project Lightning


Speaker: Warren Trochimchuk, Product Marketing Specialist – Internet & Wireline, Tbaytel


Summary:  In 2017, Tbaytel underwent a substantial fibre expansion outside of its traditional serving area to the town of Fort Frances, with a population of 7,500, located 350 km (220 miles) west of Thunder Bay.  Known as ‘Project Lightning’ within the organization, it was Tbaytel’s intent to light up the entire town of Fort Frances with Fibre Internet, TV, Phone, and Security at time of launch, as opposed to a traditional gradual fibre roll out.  This presentation will provide an overview of the project scope, as well as the marketing strategy that was designed to keep customers attentive throughout the year and build momentum leading up to the November 1, 2017 launch day. “Project Lightning” won the 2018 BMMA Best in Class Award in the Provider Marketing category.


Download panelist bio


Dial-in details: Please send a request to Lauren Roux
Status: Members-only call
Date: Tuesday, May 22, 2018
Start Time: 2:00 PM CDT (12PM PDT, 3PM EDT)
Call duration: 1 hour

We would like to start this call on time. Please dial in 1-2 minutes early. Thank you!!

We ask that we all avoid discussing future plans and prices or any other discussion that could be construed as anti-competitive.

* Each month members meet on a conference bridge to discuss telco broadband marketing and product development issues. Approximately twice per year, non-members may join an "open" call to evaluate the value of the association.

RFI's Broadband Services 2018 Seminar
Apr 18, 2018 - Apr 20, 2018

 

Join us for our ResearchFirst Broadband Services 2018 Seminar, which will be preceded by the BMMA 2018 Annual Meeting (April 17th) & the ResearchFirst Telco TV Marketing Symposium (April 16 - 17th).

Meeting dates:  April 18 - 20th, 2018

Location:       Atlantic Beach, FL

Venue:      One Ocean Hotel
                  1 Ocean Blvd, Atlantic Beach, FL 32233

 

Click here for more info & registration!

BMMA 2018 Annual Meeting
Apr 17, 2018

 

 Join us for our BMMA 2018 Annual Meeting, which will be preceded by the ResearchFirst Telco TV Marketing Symposium (April 16 – 17 (a.m.)) & followed by the ResearchFirst Broadband Services 2018 Seminar (April 18 - 20).

Annual Meeting date:  April 17, 2018

Location:       Atlantic Beach, FL

Venue:      One Ocean Hotel
                  1 Ocean Blvd, Atlantic Beach, FL 32233

 

Click here for more info & registration!

ResearchFirst 2018 Telco TV Marketing Symposium
Apr 16, 2018 - Apr 17, 2018

 

Join us for our ResearchFirst Telco TV Marketing Symposium, which will be followed by the BMMA 2018 Annual Meeting (April 17th) & the ResearchFirst Broadband Services 2018 Seminar (April 18 - 20th).

Meeting dates:  April 18 - 20th (am), 2018

Location:       Atlantic Beach, FL

Venue:      One Ocean Hotel
                  1 Ocean Blvd, Atlantic Beach, FL 32233

Click here for more info & registration!

BMMA March Call: TDS VAS Bundling Strategy, Wi-Fi, and IoT
Mar 27, 2018

 

Hot topic: TDS VAS Bundling Strategy, Wi-Fi, and IoT


Speaker: Casey Thompson, Manager of Product Development, TDS Telecommunications


Summary:  Casey will walk through a brief history of VAS at TDS, the success of their bundling strategy, how they have recently shifted their focus to Wi-Fi, and how they plan to address IoT.


Download panelist bio


Dial-in details: Please send a request to Lauren Roux
Status: Members-only call
Date: Tuesday March 27, 2018
Start Time: 2:00 PM CST (12PM PST, 3PM EST)
Call duration: 1 hour

We would like to start this call on time. Please dial in 1-2 minutes early. Thank you!!

We ask that we all avoid discussing future plans and prices or any other discussion that could be construed as anti-competitive.

* Each month members meet on a conference bridge to discuss telco broadband marketing and product development issues. Approximately twice per year, non-members may join an "open" call to evaluate the value of the association.

BMMA February Call: What's Hot for 2018
Feb 27, 2018

 

 

Hot topic: What's Hot for 2018


Speaker: Pam Ferguson, AVP, Product Marketing - Cloud & Premises for Calix


Summary:  Pam will speak on current industry trends and how to address them in the coming year. 


Download panelist bio


Dial-in details: Please send a request to Lauren Roux
Status: Members-only call
Date: Tuesday February 27, 2018
Start Time: 2:00 PM CST (12PM PST, 3PM EST)
Call duration: 1 hour

We would like to start this call on time. Please dial in 1-2 minutes early. Thank you!!

We ask that we all avoid discussing future plans and prices or any other discussion that could be construed as anti-competitive.

* Each month members meet on a conference bridge to discuss telco broadband marketing and product development issues. Approximately twice per year, non-members may join an "open" call to evaluate the value of the association.

BMMA November Call: How the Republican FCC is Driving Broadband Deployment
Nov 28, 2017

 

Hot topic: How the Republican FCC is Driving Broadband Deployment


Speaker: Thomas Cohen, Partner at Kelley Drye & Warren LLP


Summary:  What a difference a year makes. In 2016, broadband providers were confronting an array of new and proposed FCC rules that were deterring their roll out of services and making them think twice about deploying new infrastructure. But, with the Republicans taking control at the beginning of the year, the outlook is much more promising. Onerous regulations either have already been repealed or soon should be, and the FCC is racing ahead to eliminate barriers to broadband deployment. The Republican FCC also is moving forward to bring fixed and wireless broadband service to unserved areas across the US. The webinar will examine this changed landscape in greater depth and discuss the outlook for additional actions.


Download panelist bio


Dial-in details: Please send a request to Lauren Roux
Status: Members-only call
Date: Tuesday November 28, 2017
Start Time: 2:00 PM CST (12PM PST, 3PM EST)
Call duration: 1 hour

We would like to start this call on time. Please dial in 1-2 minutes early. Thank you!!

We ask that we all avoid discussing future plans and prices or any other discussion that could be construed as anti-competitive.

* Each month members meet on a conference bridge to discuss telco broadband marketing and product development issues. Approximately twice per year, non-members may join an "open" call to evaluate the value of the association.